May 16, 2011

Best of Ted - Eli Pariser: Beware online "filter bubbles"

If you feel in control when searching on the internet you might want to watch this video and give it a second thought.
As web companies strive to tailor their services (including news and search results) to our personal tastes, there's a dangerous unintended consequence: We get trapped in a "filter bubble" and don't get exposed to information that could challenge or broaden our worldview. Eli Pariser argues powerfully that this will ultimately prove to be bad for us and bad for democracy.

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